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How to Create a Squeeze Page to Easily Collect Fans' Email Addresses

By info@newartistmodel.com (Dave Kusek) An example of a squeeze page for an artist like Psy. (Image via businessintheblack.com) For the most part, your fans aren’t created overnight. It’s usually a long process built on multiple impressions as fans climb up… Continue Reading

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Bands: Avoid These 10 Subject Line Words That Get Flagged as Spam

By Ebony Jeanette Image via securingthehuman.org There are many reasons why that took-you-all-night-to-write-and-now-you’re-late-for-practice email you crafted to spread the word about how incredibly awesome your new album is got deleted – or even worse, triggered and flagged as spam. Perhaps… Continue Reading

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How to effectively promote online gigs

By Guest Blogger Avoid an “empty room” at your next online gig [This article was written by guest contributor James Wasem from Gigee.me.] We talk a lot about the technical side of doing online events and concerts. And that is… Continue Reading

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4 Ways to Grow Your Email List at Your Next Gig

By Yannick Ilunga Image via tricitiesbannerexchange.com A version of this article originally appeared on The Jazz Spotlight. For musicians, an email list is one of the most important ways to gain direct access to fans. As promoters and music venues… Continue Reading

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How to grow your email list at your next gig

By Guest Blogger When it comes to the online world, having an email list signup feature is one of the most important things a website can have. While having a lead magnet such as a free giveaway (e.g. free song,… Continue Reading

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A Musician's Guide To MailChimp

By Clyde Smith [Monkey Mike says: if your email list has gotten up into the hundreds, it’s time to seriously look at dedicated mail list apps and services. You should pick one, and MailChimp is one of the more popular and… Continue Reading

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Why Email Newsletters Are Still a Vital Marketing Tool for Musicians

By Dave Cool This post originally appeared on the Bandzoogle blog. Dave Cool is the Director of Artist Relations for musician website & marketing platform Bandzoogle. Twitter: @Bandzoogle | @dave_cool “Email newsletters, an old-school artifact of the web that was… Continue Reading

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9 Things to NOT Do When Emailing Music Blogs

By Nina Ulloa 1. Add Bloggers to Your Mailing List Without Giving Them a Heads Up I don’t know who you are, yet I’m suddenly on your mailing list and there’s no unsubscribe button. At least send an email to… Continue Reading

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Why an Email Mailing List Beats Selling CDs at Shows

By grassrootsy Here’s an interview that Joy Ike did with Kyle Williams of Seeds of Music in the Spring. If you’ve never thought seriously about email capturing and building your career from the ground up, this discussion will hopefully change… Continue Reading

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12 ways to grow your band’s email list

By Chris Robley I’ve been hearing from a lot of bands who’ve had it with Facebook. These groups have spent years (and lots of money) using the platform to build a community of 1,000 or 10,000 or 50,000 Facebook followers.… Continue Reading